Leveraging the Internet to Build Meaningful Customer Communities
In this provocative presentation, find out how innovative organizations are utilizing social media tools like social networks, forums, blogs, wikis, widgets, podcasts and more to help them reach and collaborate with their Digital Clients, and what you should be doing to bring your customers online and onboard. Learn why the majority of customers in many industries have come to trust one another more than they trust your organization, and what you can do to successfully integrate these individuals into your organization's branding, product development and customer service processes.
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