Customer-Centric Business Strategy Speaker - California

























Prior Speaking Engagements

Capella University Delta Faucet Kraft Sara Lee
Ceridian First Farm Credit Monsanto Tripos
Comdisco Hill-Rom National Checking Vantage Credit Union
Consona Corporation International Truck Roche


As indicated in the list of organizations, Barton Goldenberg has spoken at numerous companies in the Midwest region ranging from manufacturing companies such as Delta Faucet, Hill-Rom, International Truck to financial institutions such as First Farm Credit, Vantage Credit Union to food services companies such as Kraft, National Checking, Sara Lee and to biotech firms such as Roche, Tripos.

For 27 years, Barton Goldenberg has been dazzling and challenging executive audiences around the Midwest region on the topic of customer-centric business strategy. Barton has customized his previous presentations to ensure that the organization's specific needs were being properly addressed in his speeches to Midwest region organizations.

He spoke at Kraft Foods concerning their Customer Relationship Management (CRM) Strategy & Roadmap, and presented the ISM-Kraft CRM Assessment Findings to key executives. Barton also spoke at Delta Faucets for a CRM Executive Briefing with a specific focus on people, process and technology issues regarding their CRM implementation. Additionally, at Vantage Credit Union (VCU), Barton presented a Business Process Review, which assisted VCU executives in developing new business processes to increase sales revenue. Finally, at Tripos, Barton constructed a high-level CRM business case, which he presented to top management as a means of accelerating the CRM adoption process by the Tripos staff.

Barton's riveting presentations are guaranteed to provide deep insight to your audience. He frames up his customer-centric business strategy presentations within the people/process/technology paradigm, and references a variety of tools and techniques in support of these strategies ranging from CRM to Social CRM to Social Media.


To book Barton for an upcoming event, please click here.

To see videos of Barton speaking, please click here.

To see a list of Barton's Speaking topics, please click here.