Customer-Centric Business Strategy Speaker - Europe

(United Kingdom, France, Italy, Germany, Denmark, Netherlands, Belgium, Sweden, Norway, Spain, Austria, Turkey, etc.)




















Prior Speaking Engagements

Bennetton (Italy) Deutsche Bank (Germany) DHL (Germany) Eczacibasi (Turkey)
Fazer (Finland) Gruppo GFT (Italy) KPN (Netherlands) Lego (Denmark)
Management Center - Europe (Belgium) Netas (Turkey) Pearson (United Kingdom) Reed/Elsevier (United Kingdom)
Repsol (Spain) Roche (Germany) Santander (Spain) Talk2Me (Sweden)
United Kingdom Royal Mail (United Kingdom) update Software AG (Austria)


As indicated in the list of organizations, Barton Goldenberg has spoken at numerous companies in Europe ranging from financial institutions such as Deutsche Bank, Santander to manufacturing companies such as Eczacibasi, Repsol to publishing firms such as Pearson, Reed/Elsevier to apparel companies such as Bennetton, Gruppo GFT to service companies such as DHL, United Kingdom Royal Mail to telecommunications companies such as KPN, Netas to pharmaceutical companies such as Roche and to technology companies such as update Software AG.

For 27 years, Barton Goldenberg has been dazzling and challenging executive audiences in Europe on the topic of customer-centric business strategy. Barton has customized his previous presentations to ensure that the organization's specific needs were being properly addressed in his speeches to European-based organizations.

He spoke at Roche concerning ISM's Customer Relationship Management (CRM) Strategy Observations & Implementation Recommendations to top executives for their CRM project. Barton spoke at United Kingdom Royal Mail on selecting an appropriate CRM Software Selection & Implementation Roadmap for their organizational needs. Additionally, at update Software AG, Barton presented a Mobile CRM for Pharmaceuticals/Life Sciences briefing, which provided update Software executives with a better understanding of the mobile CRM marketplace. Finally, at Eczacibasi, Barton presented to top executives a recommended e-Business Formulation & Implementation approach for use in their marketing efforts.

Barton's riveting presentations are guaranteed to provide deep insight to your audience. He frames up his customer-centric business strategy presentations within the people/process/technology paradigm, and references a variety of tools and techniques in support of these strategies ranging from CRM to Social CRM to Social Media.


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To see a list of Barton's Speaking topics, please click here.