The Next Wave of Social Media Is Coming Fast. Are You Ready?*

When most people think of social networks, they immediately think of Facebook, Linkedin and Twitter. But there is more to a corporate social networking strategy then just putting up a page on a popular site. Just throwing money and bodies at the problem is not the answer.

Any corporate social networking strategy needs to be aligned closely with corporate marketing and sales. It also needs to make money. Organizations are quickly realizing that they can service and communicate with their loyal customer base, create valuable communities and extend their sales and marketing messages through well, thought out social media plan.

Smart companies are also starting to realize that their social media efforts need to be incorporated into the search strategy to maximize its effectiveness. The two need to go hand in hand.

Learn how to incorporate social media technology into your business model that is closely aligned to your corporate initiatives and stop wasting time and money.


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*Originally presented for Ziff Davis eSeminars